ROCKTOBER 2012: 2007 - You Can't Put A Price Tag On A Rainbow

 2007 was the year where bands reuniting wasn’t quite overdone, so when Sting & The Police finally set aside their differences and hit the road in honor of “Roxanne”’s 30th anniversary, the music world was elated. After nearly a decade apart, Zach de la Rocha returned to front his old band Rage Against The Machine. Conveniently enough, his fellow bandmates were still playing together in Audioslave, but now that Rage had returned, their fans who were angry and wanted change back in the 90s were now older, wiser, and probably still just as angry, but happy that their favorite band was back onstage. On the flipside, The Spice Girls reunited. THAT ACTUALLY HAPPENED.


To be fair, THIS HAPPENED TOO!

As the years went on, and more and more households acquired the internet, piracy became a huge hot button topic. With leak culture being huge and artists and record labels struggling to combat it, some actually took the opportunity to capitalize on it. Free from their contract with Capitol Records, Radiohead did the unthinkable. Not only did they announce that their latest release, In Rainbows, would be out in 10 days, but they defied all logic and told people they could pay what they wanted for this new album. The digital download flew like hotcakes and set the bar for both artists and labels to think of new creative ways to distribute music in an age where the internet and social media are influential. Then, to appease their fans who still preferred to purchase the actual tangible item known as an album, they released a fancy box set with the album on vinyl and CD, containing extra songs and other Radiohead ephemera. Like many I  opted to pay $0 for the download, knowing that I would buy the CD when it was released in store on New Year’s Day 2008. And I did, thus playing a small part in proving that this new model could be a success.


Worth every penny and then some

There were some rather cringe worthy moments, too. Moments that didn’t inspire and influence other artists, but rather inspired artists to not go off the deep end. Britney Spears half-assed her way through a performance of her single “Gimme More” at the MTV Video Music Awards in 2007, a performance so bad that one has to wonder if it’s because of this that they stopped showing music videos, fearing artists would just film music videos as awful as her lazy attempt to reclaim her throne as the pop princess. Oh well, if it never happened we wouldn’t have people making parodies of said performance now would we?

It’s also crazy to think about how many indie bands put out albums that year that would go on and define their career and solidify their place in time. Spoon made us all Ga Ga Ga Ga Ga for music before that Lady came along, and LCD Soundsystem let us know what the Sound Of Silver sounds like. Answer: “All My Friends,” one of the greatest, most anthemic songs built around a simple piano melody. The National fought a Boxer, The Arcade Fire had us reading from a Neon Bible, and Animal Collective had everyone wanting Strawberry Jam. Crazy to think that five years have gone, and all these bands are playing to crowds and venues they never would have thought to play in front of in 2007.

And with that my friends, we say adieu. Bon voyage, 2007.



 Top 50 things people who weren't listening to Radiohead stuck in their earholes in 2007.